MG PHILIPPINES ENTERS THE NEW DECADE GRATEFUL FOLLOWING A BREAKOUT, MILESTONE-FILLED 2019

January 01, 2020
 
 
  • MG Philippines reports an impressive first-year sales figure of 5,085 units, led by the popular MG ZS Crossover SUV. 
  • A total of four all-new vehicles were launched during MG Philippines’ first year of operations: The ZS Crossover SUV, RX5 SUV, MG 6 Fastback Sedan, and the MG 5 sedan—the latest offering from MG Philippines. 
  • MG Philippines enters 2020 with a total of 24 dealerships, nationwide. 
  • MG Philippines will see the rise of a minimum of seven (7) more dealerships in 2020, targeting key locations around the country.
  • Aftersales services and MG client servicing programs continue to enrich the MG ownership experience. 
  • MG Philippines will continue to grow its client network and fanbase in 2020, building on the numerous, engaging marketing activities from the previous year. 

The Covenant Car Company, Inc. (TCCCI) — MG Philippines — MG Philippines enters a new year and a new decade grateful and ultimately humbled by the positive feedback it has received from the Filipino motoring public in 2019. 

Underscoring this overwhelming response to the MG brand is a total sales achievement of 5,085 new MG units sold on the brand’s first year of operations (or over 400 units per month)—led by the statement-worthy MG ZS Crossover SUV, which generated over half of MG Philippines’ total vehicle sales in 2019. 

Aside from the ZS Crossover SUV, MG Philippines also launched three more all-new vehicles in 2019, namely: the spacious and versatile RX5 SUV; the sporty MG 6 Fastback sedan; and the brand’s latest offering, the MG 5 sedan—a class leader in its segment that is big in both size and features. MG vehicles continue to grow in popularity among Filipinos because of their high value-for-money proposition, attainable prices, modern driving aids and safety features, all while being backed by a rich British heritage.
The MG ZS Crossover SUV

These vehicles and their respective model variants are currently available at any of the twenty-four (24) MG dealerships found nationwide. These are: MG Alabang, MG Araneta-Cubao, MG BF Parañaque, MG Commonwealth, MG EDSA Centris, MG Makati, MG Marikina, MG Pasig, MG Shaw, MG Quezon Avenue, MG Batangas, MG Cabanatuan, MG Carmona, MG Dasmariñas, MG Lipa, MG Pampanga, MG. Sta. Rosa, MG Cebu-Mandaue, MG Bacolod, MG Iloilo, MG Tacloban, Mg Cagayan De Oro, MG Davao, and MG Zamboanga. 




 
The expansion of the MG Philippines nationwide dealership network will likewise continue in 2020, with a minimum of seven (7) new MG dealerships opening in key locations nationwide. 

MG Philippines’ main aftersales complements were promptly activated in 2019, and these will continue on in the year ahead, providing owners with a pleasant MG ownership experience. These include a 5-year or 100,000km warranty (whichever comes first), and 1-year free periodic maintenance service (PMS) for worry-free assurance. Aside from these, MG owners can also download the My MG mobile app (Android, via Google Play) which allows them to easily schedule vehicle servicing appointments, make parts inquiries, and locate MG dealerships near them from the convenience of their smartphones. They can also use the app to book a visit from a Mobile Garage service caravan that provides MG owners with vehicle home service for major technical issues. MG HERO Services, on the other hand, provides 24/7 roadside support through the MG Philippines hotline (+632 5328 4664).

Many of MG Philippines’ well-received marketing campaigns in 2019 will also be rekindled in 2020 such as the MG Live! free concert series, participation in the 2020 Manila International Auto Show (MIAS), and involvement in major sporting events in the UAAP and with popular mixed martial arts entity ONE Championship. Likewise expect MG to be present in various mall roadshows and test drive events all over the country.

MG Philippines is also ultimately thankful for the overwhelming support it has received from various local motoring media outfits, having received numerous recognitions in its first year. These include receiving the Best Subcompact  SUV (MG ZS) for the 15th Annual C! Awards, the Best Value for Money Compact Sedan of the Year (MG 6) for the 2019 Auto Focus People’s Choice Awards, and the 2019 Breakout Brand of the Year for the 2019 Top Gear PH Awards. 
 
 

“We at MG Philippines are thankful to our clients, our executive committee, dealer partners, media friends, our partners from SAIC Motor International, our bank partners, and the numerous agencies who worked with us, for making 2019 such a breakout year for the brand,” says Atty. Alberto B. Arcilla, President and CEO of MG Philippines. “We are very grateful for each and every one of you; for the contributions you have made in making MG Philippines what it is today, and for your continued support of this British heritage brand. We have exciting things in store for 2020 and we eagerly enter this new year and decade with renewed anticipation and excitement, bolstered by all the positive indicators we received in the past year.”

Indeed, 2019 for MG Philippines was a whirlwind ride filled with notable milestones; and 2020 looks to be a another year for MG to become a trusted, reliable, and always-enjoyable part of even more Filipino lives. 

Visit www.burgspiel.com for more information. Follow MG Philippines on social media: OfficialMGPhilippines (Facebook) @mg_philippines (Instagram and Twitter) for more updates. You may also call the 24/7 MG Philippines hotline at (02) 5328 4664 for more inquiries.
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